My Travels on the Net

It seems like every service professional has either written a book or is planning to write a book. They’ve heard time and again that writing a book will build credibility and attract new clients. And increasingly, they are turning to self-publishing or print-on-demand as a way to publish their book.

It seems to me that professionals turn to alternative types of publishing because it’s less intimating than the traditional publishing process. When you self publish you don’t have to write a book proposal, you don’t have to pitch your book and you don’t have to deal with rejection. However, there are real drawbacks to self publishing you need to consider before you inadvertently waste all the hard work that goes into writing a book.

Mike Schultz of “The Service Insider Blog” has an excellent article “The Self Publishing Fascination” that includes points to consider about self publishing. He also writes about at what sales point you can expect various business benefits. I strongly recommend reading this article if you are considering writing a book.

Labels: print on demand, self publishing